I’m starting a new case study for you to follow along with… it’s probably best if you read this post before you watch the video…
I’ve been wanting to do an in-depth case study on one of my niche sites for awhile, and so I’m finally going to do it. I have a niche site that I set up following the “Bring the Fresh” format, but that I haven’t really spent any time on. So, my goal is to bring that site up to $500 a month before your eyes over the next few months- or however long it takes.
My best money sites are mini-membership sites that I set up based on Niche Profit Classroom, and those are niches that I won’t be revealing- they’re small and they are working great for me, and I have a lot of sweat equity in making my own products/video courses for them.
But, I want to get a whole other set of these affiliate/autopilot websites set up, just diversify my income streams. Plus, these type of sites are easier to sell on Flippa, which I plan to do with some of them when they are built out and earning a good amount each month. Adsense/Amazon sites are really attractive to buyers because they are essentially maintenance-free income machines.
Okay, so the site I’m going to be doing this case study on is www.double-stroller-reviews.com. That’s right, baby strollers. It’s already ranked number one in Google for its keywords, but like I said, I haven’t spent much time at all trying to monetize it or to build the traffic.
Here’s my rough plan…
How I’m Going To Monetize It:
Adsense: I’m going to be playing around with different placements and ad types.
Amazon: This one is obvious… it’s going to have links to Amazon for the different strollers
Clickbank: This will be experimental… I’m going to try a few different banners on the sidebar for other products that seem relevant to moms buying strollers.
Here’s a screenshot of the current traffic for the ‘double stroller reviews’ site:
As you can see, it gets around 50 visits a day currently. The average time on site and the bounce rate aren’t bad, but I’m obviously hoping to increase that.
How I’m Going To Increase Traffic:
Unique Article Wizard: I signed up with UAW a few weeks ago and I’m really liking it. One thing that I wanted to do was build a lot of links to each individual page/post that I put on one of my sites, and UAW is the best way I’ve found to do it- that and a mix of blog commenting. Basically what I do is I put up a page or post on the site, then I write a UAW-type article for it and submit it to UAW. UAW then submits it to 50 directories a day within its network, giving me a very natural pattern of links for weeks and months to come.
Blog Commenting: I bought the full version of Market Samurai, and as I’ll show you in the video on this page, you can look up your competitors website, and get a detailed analysis of their backlinks. It shows you a list of their backlinks that are sorted by pagerank, so then all you have to do is go through and put the easy ones into a Google docs spreadsheet, and start to build your own list of easy-to-get, high-page rank backlinks… it’s pretty awesome. So as far as blog commenting, I find the links that are just blog comments, and put those in my spreadsheet and do one for each of my new pages. This strategy plus Unique Article Wizard is a pretty solid backlink plan.
Building More Pages/Posts: Using Market Samurai, I’ll identify more pages that relate to double strollers that get searched a lot, and I’ll build those pages and then build backlinks to them using UAW and Market Samurai, just as I outlined above.
What I’m Going To Show You:
I’m going to report weekly on exactly what I’ve done based on my plan above, and then report on the results I’m getting. I’m pretty excited to do this in this format, meaning showing my results as I go- I’ve wanted to do this for awhile. I’m still building other niche sites at the same time, so this project will get about 20% of my time probably.
Another Thing I’ll Be Doing:
Over the next few weeks, I also want to do some in-depth tutorials on getting started building niche sites on topics that are crucial but that aren’t that “sexy”, meaning there’s not a lot of good tutorials on. Hopefully some of those will help you out, but I’m sure that it will be basic stuff for some of you. I’ll try to throw in some good nuggets into the basic stuff that you maybe haven’t heard or thought of before to keep it interesting.
That’s it for this post- I hope you like the video, as I gave a lot of good tips on how to make Market Samurai give you a ton of valuable information.
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