Backlink Building Case Study: Build My Rank vs. Unique Article Wizard
Finally! I’ve been wanting to publish this post for over a month, and now I have the results which I think are sticking enough that I can give a conclusive opinion on. As you can tell by the title of this post, I tested Build My Rank vs. Unique Article Wizard to see which service produced better results completely on its own.
As you know, building links sucks and it’s boring and time-intensive… so, if you can narrow down what services work best, then you can save yourself a lot of time and money.
How the Experiment is Set Up
To test BMR vs. UAW, I tried to find two keywords with as similar monthly searches and competition as possible. I chose two very closely-related keywords, that each had around 9,000 exact monthly searches, and less than 10,000 SEOTC in Market Samurai. SEOTC means the number of webpages with the exact phrase in the web page’s title tag.
I purchased the domains a little over 5 weeks ago, and in the same day I wrote one 600-word article for each domain, installed WordPress and a simple theme, and posted each article (I also put up Adsense ads on each site). I haven’t posted any other articles or content on either site since, so they are each a one-page site. They are both a 3-word keyphrase, and each domain has hyphens in between and they are both a .com.
So… each keyword is in the same niche, the number of searches and competition is almost identical, and the domain setup and site setup is identical. The only thing that could have made the experiment even better was if I did two separate sites on the exact same keyword phrase, but I wanted to use two different keywords.
How I Used Build My Rank and Unique Article Wizard
The way these two services work are pretty different, but higher rankings is what each one is supposed to achieve. With Unique Article Wizard, you take 3 versions of an article, and you put them into the “wizard”, and it will spin the paragraphs together to create many different versions of your article, and then it distributes them across the UAW network which results in a few hundred back links back to your article or site. This sounds great, and UAW has proven to work for me with all of the sites I’ve used it on, but the downsides are clear… most of the sites you get a back link from are PR0, and the fact is that it only mixes your paragraphs around, so the different articles aren’t exactly unique.
Build My Rank on the other hand gives you far less back links, in fact it’s only 1 back link per submission, but each back link is at least a PR1 with a lot of PR2s and PR3s, and each one is 100% unique. So with BMR you have to go in and write at least a 150 word blurb per back link, and then it’s posted on one of BMR’s thousands of aged blogs.
I definitely like the concept of BMR better, as it’s just flat-out much higher quality.
Anyways… What I did for each domain:
For the Unique Article Wizard test domain, I put together 3 UAW submissions spaced 5 days apart. I set the wizard to do 10 submissions a day, and according to the submission reports I’ve received it has posted over 400 submissions pointing back to this domain.
For the BMR test domain, I’ve aimed to do 5 submissions to this domain daily- I have missed a few days here or there- whether I wrote them myself or had my boy Joe from Fiverr do it. So each BMR “submission” is just a quick 150 words- and they don’t have to be scholar quality, they just have to make sense so they’re super easy to write. So up to today, this domain has had 135 links indexed from BMR.
Here is screenshot freshly taken from my Market Samurai Rank Tracker a few minutes ago…
Once again… the results only make sense: BMR has resulted in over 100 high quality contextual links from PR1, PR2, and PR3 domains. Quality over quantity.
Now the disclaimers… This obviously isn’t an exhaustive experiment, and I continue to use both UAW and BMR on my sites and pages. As you know, I like to build sites up to at least 15 pages and more, and the ideal situation is to have each page ranking in the top 10 for its respective keyword phrase(s).
That being said, I think it is clear that if you are going to start out with one of these services, it should be Build My Rank.(They have a free trial and your back links will stay even if you cancel)
Another side note- remember how I said I added Adsense to each site? The BMR site that’s ranked in the top 10 is making $2-$5 a day in Adsense… can’t complain about that.
There you have it… Feel free to ask questions- there’s a good chance I’ve left something important out or some helpful detail, and make sure to share this so other people can see it.