How to Find Long Tail Keywords for Niche Sites and Amazon Sites

Long tail keywords have always been a great strategy to add to your SEO mix, and lately it’s become a bigger and bigger topic.

With that, there’s been several different new keyword tools released specifically for finding long tail keywords.

Well… that’s great but there are already ways to do it with tools you already have and free tools. In this post I’ll show you how.

How to Find Long Tail Keywords for Your Websites

Before I start this, if you’re serious about building websites, keyword research, and SEO, you should own Market Samurai. I’ve purchased several premium and not-so-premium keyword tools just to see what’s out there, and Market Samurai is what is the one that has stood the test of time for me.

To find these keywords, I use two tools:

  1. Market Samurai

I made a video where I walk through exactly how I find these keywords, and I think you’ll get a lot of ideas from watching this:


Limited Offer: Name: When I was just starting to figure things out, I did an interview where I walked through exactly what was working for me.

You can get this entire interview completely free, and you'll learn a lot from it.

Just enter your email addres below for instant access. Email: 3154 subscribers We respect your privacy Email Marketingby GetResponse
About The Author


Nate is a blogger, fitness enthusiast, and designer.


  • Hey Nate,

    Nice video! I like the idea of choosing 3 keyword phrases for each post – a tough, medium, and easy one.

    If you don’t mind sharing, how do you get it so the video unlocks when someone clicks the like button? Is that a plugin or something? Thanks!


    • Nate

      Reply Reply July 18, 2012

      Thomas- Yeah the 3 keywords per post works well.

      It’s a plugin…

      • mike

        Reply Reply July 19, 2012

        its a pain in the ass plugin I cant get to see the video 2nd time round can you remove the like button please

  • Steve A

    Reply Reply July 17, 2012

    Oh my word, that “Like to unlock” feature is unbelievable! You have GOT to share what it is! Is it a feature of PLM by any chance?

    Useful tips in the video too – I’ve been building a bunch of Amazon sites since your $100 days WSO and they are all getting their traffic from the long-tail thanks to this type of research.


    • Nate

      Reply Reply July 18, 2012

      Steve, lol. Yeah it’s cool. Don’t worry, I won’t be using on every single post though.

      This is the plugin…

  • SEAN

    Reply Reply July 17, 2012

    These are great strategies for developing a niche site.

    I can see how these two tools (Market Samurai and Amazon search) can be used for specific applications in your business. You could use MS to find just content keywords for information articles on your site and use Amazon to find and target buying keywords for your money articles. Genius.

    Long tail keywords are not just a component of the number of words in the keyword phrase – but more accurately defined by “low search and low competition”. You can still have 1-2 word phrases be “long tail” by definition.

    Thanks Nate.

    • Nate

      Reply Reply July 18, 2012

      Sean- you’re welcome, and you’re right. It’s a good strategy.

      Thanks for reading.

  • Mike Sweetman

    Reply Reply July 18, 2012

    @ Steve A …I’ve also had a lot of success using this method since I bought the WSO. I haven’t even been building links to these pages, and they still get traffic. @ Nate…I’m currently on the fence about how to get back into link building…how does your course cover the topic differently from the previously mentioned WSO?

    • Nate

      Reply Reply July 18, 2012

      Mike- The new course is a lot more detailed but there aren’t any super secret things… Link building now is about diversity in link sources and diversity in anchor text.

      • Mike Sweetman

        Reply Reply July 18, 2012

        Thanks for the reply Nate…I’ve just started using Open Site Explorer, and this has been a great help with figuring out my link diversity. I’ll be joining up for your new course soon, but still feel I have a lot of action I can take from the info you provided in your WSO…Thanks again!

  • Adjia

    Reply Reply July 18, 2012

    Hi Nate,
    I really enjoyed your video – very enlightening, and I am not just referring to the keyword research!

    I was looking at those keywords, people actually POTTY train puppies and buy pads for them? Really?!!I never knew that! I’ve only ever had cats and I just show them the garden and they know exactly what to do – God help me if I had to potty train them!

    But back on topic, thank you for the video, I’ve picked up a few really good tips there, but I have a quick question.

    Do you ever use keywords that don’t show search volume? I read somewhere that apparently a lot of these keywords do get some really decent searches, Google just doesn’t display data because they’re new. Just wondered whether you’ve used these types of keywords before and what your experience of them was…

    Cool plugin by the way…I am off to get one!

    • Nate

      Reply Reply July 18, 2012

      Yeah definitely, especially keywords around new products that logically wouldn’t have data in the GKT yet. Kelly Felix, the guy behind Bring the Fresh is constantly buying domain names around products or new tv shows or someone that gets famous overnight. Sometimes they turn big for him, sometimes they don’t.

  • Alan

    Reply Reply July 18, 2012


    Another great post.

    Really enjoy learning from both you and Erica!

    • Nate

      Reply Reply July 18, 2012

      Thanks Alan- glad you liked it.

  • Helen Page

    Reply Reply July 18, 2012

    Adjia, I was just a big writing conference where Amy Tan–big time writer, never let her little dog out of her sight. She said she travels with him on long flights because he is potty trained to a diaper. He had it on at dinner!! I guess the lesson is that yes, there are all kinds of niches out there.

  • constantine

    Reply Reply July 19, 2012

    Like this video, thank you! In Germany, there a no blogs like yours related to Amazon niche sites and tactics. So you are definitely a number one source for me and my small business!

    Theres only great content in all of your articles and videos!

  • Debbie

    Reply Reply July 19, 2012

    Hey Nate I already watched the video and loved it. I wanted to watch it again. How do I find the video again since I already clicked on “Like”?

Leave A Response

* Denotes Required Field