First of all, I want to thank all of you for the huge response to the WSO I released last week, “60 Minutes to $100 Days“. I thought it would do well, but it’s been way bigger than I expected and I’m grateful for all of your support.
It really is the best approach to building an online business, both right now and for the future.
This blog post and video is sort of an update for everyone who purchased the WSO, but I think my regular readers will get something out of it as well.
I’ve received literally thousands of emails since the WSO opened last Thursday, and it’s become very clear to me that I wasn’t detailed enough in two main areas:
- Choosing a domain name
- Building a list
- Link building
So, I’m going to cover those two things in this post- let’s get into it:
How to Pick a Domain Name for your new site
The formula for a great domain name for this type of site is very simple. You want to include one or two main keywords relating to your niche, and then one word that makes the whole thing into a brand. For example:
You can also use .net or .org if you can’t get the .com… they’re all the same SEO-wise. If you don’t have hosting yet, don’t mess with Godaddy or Namecheap, because then you have to change your nameservers inside of your host… you can get it all done in one place with Hostgator. Plus like I said in the course, with Hostgator you have the ability to easily scale up your hosting account, where if you start with Bluehost or another shared host, you’ll have to completely move your sites when they start to get a decent amount of traffic.
That’s really all there is to choosing a great domain name that gives you the benefits of having keywords in your domain as well as it being a “branded” domain.
Getting Started with List Building
I covered this in the video so I’ll just go over the basics here…
Building a list from the get-go is a very smart move. When you can email previous readers and let them know about new content, you build a loyal subscriber/reader base, your content gets more “likes” and “shares”, this increases your avg. time on site, lowers your bounce rate, improves your search engine rankings, which leads to more subscribers, which starts the process over again, and in the end more subscribers and traffic obviously results in more sales.
As I mentioned in the video, if you don’t have an autoresponder service yet, I recommend starting with iContact, specifically for this type of site. iContact is better for this type of site because they’re the best service for creating great-looking HTML-formatted emails. It’s easy to use and you want to use these type of branded emails to build your brand and readership.
If you start with even just their $10/month plan and you buy through my affiliate link, I have a bonus video course on getting up and running with iContact and how to setup your first autoresponder funnel that I’ll give you access to. This course isn’t available for sale anywhere, it’s only available as a bonus for getting iContact through my link. If you’re interested, click here > click on ‘pricing’> scroll down to plans > find the “$10 for 250 subscribers plan” > click ‘buy now’ > then signup and then forward your receipt to me at nate (at) strayblogger.com and I’ll send you the bonus course.
There’s no time limit or something dumb like that on this bonus… but it’s not available for a free trial– it needs to be at least their $10/month plan.
A Simple Plan for Back Linking
Okay, I got a lot of questions on backlinking as well. Your backlinking plan for this type of site can be summed up in two steps:
- Build buffer pages
- Build mass links to those pages
To build buffer pages, just dedicate one day a week to link building. You need to spend your hour a day for at least five days a week creating new content for your site. So, to do a buffer page, you take an article you’ve put on your site earlier in the week, and you submit it to Goarticles and Articlebase. I skipped this in the video, but only use EzineArticles for your once-a-week 1200 word article for quality reasons.
Once you’ve posted the article on those two directories, build mass backlinks to those two articles with a tool like Unique Article Wizard. UAW isn’t essential, but it sure makes this a lot easier. I went into detail about why UAW works like it does in the video, so I won’t re-type it out here.
By following this type of link building format, you’ll avoid any Google penalties because there won’t be a bunch of low-quality links pointing directly to your site. The buffer pages of those article directories can absorb mass low-quality links and they’ll pass higher-quality link juice to your actual site, without having to worry about a penalty from Google.
Again, UAW isn’t essential and don’t feel like you need it… but if you’ve been planning on joining UAW, then you should hurry because of this email I got from Jason Arnold today:
Alright- I hope this post cleared some things up with you and gave you more ideas… Let me know what you think in the comments below.